planocast.
Industry
SaaS / Analytics
Timeline
2024
Services
- Web Application
- Product Strategy
- Brand Identity
planocast.
01 — Overview
An advanced analytics platform helping creators forecast their engagement and revenue streams with precision.
02 — The Challenge
The platform had immense technical capability but a disjointed user experience that confused non-technical creators.
03 — The Solution
A complete overhaul of the user interface, introducing intuitive data visualization, automated insights, and a warm, approachable brand voice.
04 — The Impact
"Reduced user churn by 45% and increased daily active usage across the platform."
User Retention+45%
DAU Growth2.4x
Time to Launch8 wks